Hello :)

This is yakety yak, the newsletter of marketing services provider debbidoo. You're receiving it because you subscribed to our mailing list at our website, debbidoo.com.

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Firefox 3 - world record set

Congratulations to Mozilla for setting a new record for the highest number of software downloads in 24 hours, with over 8 million downloads of Firefox 3 between 17-18 June..

As reported in the last issue of yakety yak, Firefox 3 includes some great new features including one-click bookmarking and an intelligent address bar that seems to magically predict exactly which page the user is trying to revisit.

The total number of downloads of Firefox 3 since its release currently stands at nearly 29 million - if you'd like to see what all the fuss is about and enjoy faster, safer browsing, visit http://www.mozilla-europe.org/en/firefox/

empire building

In the past couple of weeks we've been expanding our online empire - mwahaha!

It's not as sinister as it sounds, though - we've just been increasing the number of channels we can use for communicating with customers, friends and total strangers.

If you pop over to http://debbidoo.com/mingle.html you'll find information about adding debbidoo as a contact at places like YouTube, Twitter and MySpace. There's also a little Twitter feed, which works intermittently depending on how busy Twitter is.

E-marketing advice from the Army...

"Traditional brands must consider all the implications of entering into the social media space, otherwise they run the risk of becoming the online equivalent of an embarrassing dad dancing at the disco," warns the Army's marketing chief at a recent Revolution forum.

chinwag

Since the last issue of yakety yak, we've been blogging about some TV ads and idents that we either love or loathe. We've also been talking about the BBC's "how smart are you?" quiz (or "boasting", if you want to get technical...).

In this issue

• Hello :)
• Firefox world record
• Marketing budgets
• Empire building
• Google AdSense
• Web 2.0: Army advice
• Other stuff
• chinwag
• Pass it on

Economic uncertainty - how will it affect your marketing budget?

When times get tough, marketing budgets seem to suffer; yet, argues Dr John Rudd of Aston Business School, when the economy is struggling businesses should be increasing their marketing activity.

Find out more at B2BM.biz.

Google: "No more AdSense referral programme"

Google is retiring its AdSense referral programme at the end of August. More details here.

Other stuff

knit an iphone
treehouses
prams for lazy pets
dancing chimps

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